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EP139B I keep running out of content ideas
Running out of content ideas is a common challenge, but with the right strategy, you’ll always have fresh, engaging content to share. Here’s how to keep your content pipeline full across different niches.
Social Media Opportunity £10k per month in 3 months. Pull the trigger now!
1. Use Content Categories (Pillars)
Divide your content into core categories to ensure variety. Some common content pillars include:
- Educational Content: Teach your audience something valuable.
- Entertaining Content: Engage through humor, stories, or trends.
- Inspirational Content: Share success stories, quotes, or personal experiences.
- Promotional Content: Showcase your products or services without being overly salesy.
Example:
- Recipe Developer: Quick cooking tips (education), funny kitchen fails (entertainment), transformation of a dish (inspiration), cookbook launch (promotion).
- Forex Trader: Trading strategies (education), meme on market trends (entertainment), success stories (inspiration), course promotions (promotion).
2. Repurpose & Break Down Content into Bite-Sized Pieces
One big idea can be divided into multiple smaller content pieces.
Example: A makeup tutorial (long-form video) can be split into:
- A before-and-after image
- A 30-second clip focusing on one technique
- A carousel post showing step-by-step application
- A text post with product recommendations
Similarly, a complex forex trading strategy can be turned into:
- A short video explaining a key concept
- A carousel post breaking it into steps
- A story poll asking followers about their trading experience
- A text-based post summarizing the method
Social Media Opportunity £10k per month in 3 months. Pull the trigger now!
3. Leverage Social Media-Friendly Formats
Different types of content perform better on social media depending on the niche:
- Mathematical equations (Forex, Finance, Science) → Work well as infographics, explainer videos, or carousels
- Makeup tutorials (Beauty, Fashion) → Best suited for video tutorials, before-and-after images, or Reels
- Recipes (Food, Health) → Perform well as short cooking videos, step-by-step images, or blog snippets
- Fitness (Wellness, Sports) → Thrive as workout demo videos, transformation stories, and quick tips
The key is choosing the right format to match the content type and audience preference.
4. Follow Trends and Community Conversations
Stay updated with trending topics using:
- Google Trends
- TikTok & Instagram trending hashtags
- Industry-specific forums & discussions
Example:
- Recipe Developer: Seasonal food trends, viral cooking hacks.
- Forex Trader: Latest market news, trending stock discussions.
Jumping on trends early boosts engagement.
Social Media Opportunity £10k per month in 3 months. Pull the trigger now!
5. Engage with Your Audience for Ideas
Use polls, Q&A sessions, and comment sections to ask followers what they want. User-generated content also helps—repost testimonials, follower questions, or challenges.
Example:
- A recipe developer can ask, “What’s your biggest struggle with baking?”
- A forex trader can poll, “Which trading strategy do you find hardest?”
This ensures your content is always relevant.
By using these strategies, you’ll never run out of engaging content ideas for your social media business! 🚀
Social Media Opportunity £10k per month in 3 months. Pull the trigger now!
Other resources:
https://www.contentqueenmariah.com/blog/never-run-out-of-content-ideas