Category: General Business

  • EP143C How do I Prioritize tasks effectively?

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    Effective task prioritization is essential for productivity and project success. It ensures that the most important tasks are completed first, deadlines are met, and resources are allocated efficiently. However, many people struggle with prioritization due to both practical and emotional reasons. Project Management Training (no degree required) 1. How to Prioritize Tasks Effectively A. Use… Read more

  • EP143 How to cross-sell and upsell effectively?

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    Cross-selling and upselling are powerful techniques to increase sales, improve customer satisfaction, and boost profitability. Cross-selling encourages customers to buy related products, while upselling convinces them to upgrade to a more premium option. When done correctly, both strategies enhance the customer experience and drive revenue growth. Small Business Toolkit course 1. Understand Customer Needs The… Read more

  • EP142 How do I handle price objections from customers

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    Price objections are common in business, whether you’re selling products or services. Customers may feel that a price is too high, not justified, or simply beyond their budget. Handling these objections effectively can turn hesitation into a sale while maintaining trust and value perception. Let’s not forget that not all customers are reasonable. We calculate… Read more

  • EP141C How do I create realistic timelines and schedules

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    A well-planned timeline and schedule are essential for project success. Unrealistic expectations can lead to delays, cost overruns, and failed deliverables. Project Management Training (no degree required) 1. Timeline vs. Schedule: What’s the Difference? Aspect Timeline Schedule Definition A high-level overview of major milestones. A detailed breakdown of tasks and deadlines. Purpose Shows project phases… Read more

  • EP141 How do I set competitive prices?

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    Pricing is one of the most important business decisions, influencing customer perception, sales volume, and profitability. The challenge is finding the right balance—too low, and you may struggle with profits; too high, and customers may turn to competitors. Here’s how to approach pricing strategically. Pricing is so important that we discuss it TWICE on the… Read more

  • EP140B I find it difficult to maintain a unique brand voice

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    What is a Brand? A brand is more than just a logo or a product—it’s the identity and perception of a business in the minds of its audience. It includes the values, personality, tone, and emotions associated with a company. A strong brand fosters recognition, trust, and customer loyalty. Social Media Opportunity £10k per month… Read more

  • EP140 How do I manage seasonal changes in demand?

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    Many businesses experience fluctuations in sales due to seasonal changes. Whether you run a retail store, a tourism business, or an event-based service, demand can vary throughout the year. Managing these fluctuations effectively ensures steady revenue and prevents cash flow problems. Here’s how you can handle seasonal demand shifts: Small Business Toolkit 1. Forecast and… Read more

  • EP140C How do manage shifting project requirements

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    Shifting project requirements are a common challenge in project management. Factors like changing business priorities, financial constraints, or leadership transitions can disrupt progress. Managing these changes effectively ensures project success while minimizing scope creep, delays, and budget overruns. Project Management Training (no degree required) 1. Understanding Why Requirements Change Project requirements can shift due to:🔹… Read more

  • EP139 How do I get consistent sales?

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    Achieving consistent sales is a challenge for many businesses, but with the right strategies, you can build a steady revenue stream. Success comes from a combination of strong customer relationships, effective marketing, and continuous optimization. 1. Know Your Target Audience Understanding who your customers are and what they need helps you create products, services, and… Read more

  • EP138 Help! I am struggling to create content consistently

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    Struggling to create content consistently is a common challenge, but with the right approach, you can overcome it. Here’s a step-by-step guide to help you stay consistent without feeling overwhelmed. Social Media Opportunity £10k in 3 months. Pull the trigger now! 1. Plan Ahead with a Content Calendar A lack of planning leads to inconsistency.… Read more