Objectives

Objectives in planning are specific, measurable, and time-bound targets that help organizations, individuals, or teams achieve their broader goals. They serve as the building blocks for the overall plan and provide a clear roadmap for success. 

Examples of objectives in planning might include achieving a certain level of sales, reducing costs by a specific percentage, completing a project within a set timeframe, or improving customer satisfaction scores. The effectiveness of planning often depends on the clarity, relevance, and achievability of the objectives set at the outset.