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Author: by.idun.sophia

  • EP144 How to scale sales efforts as the business grows

    by.idun.sophia

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    As a business expands, scaling sales efforts becomes essential to sustaining growth and maximizing revenue. However, what worked in the early stages may not be effective at a larger scale. Successful scaling requires strategic adjustments in sales processes, technology, and team structures. Below are key strategies, supported by real-world case studies, to help businesses scale… Read more

  • EP143B How do I balance promotional vs. value-driven content?

    by.idun.sophia

    Creating the right balance between promotional and value-driven content is essential for maintaining audience engagement while driving sales. Over-promoting can turn followers away, while offering only value might limit business growth. Let’s explore how to find the right mix. Social Media Opportunity £10k per month in 3 months. Pull the trigger now! What is Promotional… Read more

  • EP143C How do I Prioritize tasks effectively?

    by.idun.sophia

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    Effective task prioritization is essential for productivity and project success. It ensures that the most important tasks are completed first, deadlines are met, and resources are allocated efficiently. However, many people struggle with prioritization due to both practical and emotional reasons. Project Management Training (no degree required) 1. How to Prioritize Tasks Effectively A. Use… Read more

  • EP143A How news events affect forex trading

    by.idun.sophia

    Forex Training for Beginners – monthly subscription, drop out any time News events play a crucial role in forex trading, as they influence currency supply and demand. When major economic reports or geopolitical events occur, traders react by buying or selling currencies, leading to increased volatility. News can create sharp price movements, trend reversals, or… Read more

  • EP143 How to cross-sell and upsell effectively?

    by.idun.sophia

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    Cross-selling and upselling are powerful techniques to increase sales, improve customer satisfaction, and boost profitability. Cross-selling encourages customers to buy related products, while upselling convinces them to upgrade to a more premium option. When done correctly, both strategies enhance the customer experience and drive revenue growth. Small Business Toolkit course 1. Understand Customer Needs The… Read more

  • EP142C How do I Identify project dependencies?

    by.idun.sophia

    Project dependencies refer to tasks, processes, or resources that rely on each other for successful project execution. Identifying them early helps in better scheduling, risk management, and avoiding bottlenecks. Project Management Training (no degree required) 1. Types of Project Dependencies 🔹 Finish-to-Start (FS) – Task B cannot start until Task A is completed. (Most common)🔹… Read more

  • EP142B How do I find time to produce engaging content?

    by.idun.sophia

    Creating high-quality, engaging content consistently can feel overwhelming, especially with a busy schedule. However, with the right strategies, you can efficiently produce content without sacrificing quality. Here’s how: Social Media Opportunity £10k per month in 3 months. Pull the trigger now! 1. Plan Ahead with a Content Calendar A well-structured content calendar saves time by… Read more

  • EP142A How do I choose between fundamental and technical analysis?

    by.idun.sophia

    Forex Training for Beginners – monthly subscription, drop out any time 1. What is Fundamental Analysis in Forex Trading? Fundamental analysis examines economic, political, and financial factors that influence currency prices. Traders analyze macroeconomic data, interest rates, inflation, and geopolitical events to predict market movements. 📌 Key Fundamental Factors: 🔹 Example:If the U.S. Federal Reserve… Read more

  • EP142 How do I handle price objections from customers

    by.idun.sophia

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    Price objections are common in business, whether you’re selling products or services. Customers may feel that a price is too high, not justified, or simply beyond their budget. Handling these objections effectively can turn hesitation into a sale while maintaining trust and value perception. Let’s not forget that not all customers are reasonable. We calculate… Read more

  • EP141A How do I simplify my forex trading analyses?

    by.idun.sophia

    Forex Training for Beginners – monthly subscription, drop out any time Many traders overload their charts with too many indicators, leading to confusion and conflicting signals. Simplifying your analysis can improve decision-making and trading efficiency. Here’s how to do it: 1. Types of Forex Analysis To simplify your strategy, focus on one or two main… Read more